With the same LLM as your competitors, or sometimes with smaller or older LLMs, how can your company differentiate from its competitors ?

Goal is to list the approaches and better understand when to apply them :

Add the insights into the system prompt (add selection and it becomes skills?)

Add a document in the prompt that has the insights (put differentiators in a document)

Add a tool that can search a document index (RAG)

Add a tool that can look up a corporate intranet (SharePoint)

Add a tool that can query the corporate databases